Hey, what's up here, this is the new 2022 iPad Air with the new M1 chip inside. You can tell 'cause it's a nice, shiny, deeper blue color. It's nice, but it is one of the stranger Apple products that I've seen in a long time because of its price and where it sits in the lineup. 'Cause it kind of messes with the ladder a little bit. So look, it's actually very simple to understand what you're getting here with this spec bump, which is an even more powerful version of the iPad we already know. 2020 iPad Air, so you already know what you're getting on the outside. And then I've already reviewed several computers with the M1 chip, including the iPad Pro with this M1, so you know what you're getting on the inside too. This is a thin 11-inch tablet, same exact dimensions as the last iPad Air so those cases all still work. Your single camera on the back, USB Type-C at the bottom, the Touch ID fingerprint reader in the power button up in the corner and the 11-inch, 60-hertz display up front, running the exact same iPad OS as every other iPad. The reason it's so strange is, this is the most I've ever seen one Apple product seem to overlap another, that other product being the iPad Pro. So the last iPad Air was already very close to the iPad Pro, right? It had basically the same dimensions, same exact camera, same battery life, and the same software features of all the other most expensive iPads. It works with the same second gen Apple Pencil. It's just as thin. I called it the one true iPad Pro killer because it's 80% of the tablet for 200 less dollars. So this year, now that the new iPad Air also gets the incredible massively overkill new M1 chip inside, it's one more thing that they do exactly the same. So the iPad Air starts at 599, and the 11-inch iPad Pro starts at 799. But let's take a closer look at this pricing. so it's designed to have something available at every price. And then every time you arrive at one price, there's something a little higher to try to nudge you up and try to get you as high in that ladder as they can. So the base price iPad Air is only a 64-gigabyte iPad. For 600 bucks in 2022, that's not really great. I mean, we got 20-gig games today. So, of course, the only available storage option is straight up to 256 gigs, which is 150 extra dollars. So now you're playing in the $750 territory, which is a lot of money to spend on an Air when for just $50 more, you can get a Pro, right? So now you might as well just bump up to the iPad Pro. So you can see what they're doing, right? But the thing is, the iPad Pro is more expensive but it's almost the same tablet in so many ways. So they're already practically the same dimensions to the point where the iPad Air works in all the same cases and keyboards that the iPad Pro works in. They're the same primary camera on the back, the same USB-C port, the same battery life, and now the same M1 chip. But other hand iPad pro, the extra camera, LIDAR, Face ID, the speakers, all pretty minor things. But then the funniest part, usually, the ladders are designed to try to nudge you up to try to get you to spend more and more money. Putting one of the features from the more expensive model in the less expensive model just removes one reason to upgrade and may actually encourage a small number of people to move down. Actually this iPad is not compare with iPad pro. Thanks for watching
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